Finding social media manager clients is easy. They are literally everywhere. On almost every street is a business that could use more customers or more awareness. But how do you turn a prospect into a client. Let's discover the number one way to get Social Media Manager Clients.
One of the best ways to sell anything is to make your prospect admit that there is a problem and then to get them to tell you the solution to the problem. A great way to do this is by asking questions and painting pictures with words.
The question I ask business owners is if they could have a free television commercial created for their business and broadcasted on live tv would they do it? Nine out of ten business owners will say "yes!"
I then ask them why?
The top answer I receive is if people see their commercial on television they will get more sales.
You have just established the problem. Number 1,You can't get sales unless people know you exist.
Secondly, you have established the solution. The more people who see your business the more sales you will get.
Next I show them these 3 photos.
Then I ask them a question. Have you ever seen something on social media whether it was a beautiful location, food, etc and instantly wanted it?
Most will say yes and explain what they purchased , or tried , or visited because of this friend or that family members post. Sometimes it's a random stranger I've been told as well.
So now, we've established a problem, a solution and now an alternative to that solution.
The alternative is social media. The solution is the same. Wherever there is a large group of people gathered there is an opportunity for a sale. Just look at Walmart, businesses like cable companies and phone companies pay them to have access to their customers. Just like businesses pay TV Broadcasts companies to have access to their customers. And the same thing is happening with social media. Advertisers can pay Facebook, Twitter, and Instagram to get access to their customers. And most importantly, it's working! And your potential customer just admitted it.
Now it's time to show data and proof. This is the perfect time to show real ads you've created and real results you've received.
And finally ASK FOR THE SALE. Let them know if they want the same kind of results let them know how much it will cost and how long it takes to start seeing results.